The Art and Business of Book Covers

Longreads

When I moved out of my previous home, I donated more than three-fourths of my book collection because I was moving into a tiny space. I had no logical process for deciding which books I kept. Some were sentimental, with handwritten notes written inside; others were souvenirs I bought during my travels. These books seemed obvious to keep. Yet I was also inclined to keep hardcovers I’d never read or even opened, simply because the covers were attractive. All of these books, together, would represent my best self — the one I wanted to display on my shelves.

As I read more online, and since my physical shelf space has dramatically shrunk, I wonder: what makes an eye-catching, effective book cover? Which books will make the final cut?

Here are pieces I’ve enjoyed, new and old, about the art and business of book cover design.

1. “Judge This: The Power of First Impressions.” (Chip Kidd, Medium, June 2015)

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